Unions: long-term campaign to overturn IR laws

Unions plan a long-term campaign to overturn the destructive new WorkChoices IR laws and unseat the Howard Government at the next federal election.

Key elements of the co-ordinated union campaign include:

1. A campaign fund set up by unions to pay for a national series of television advertisements during 2006 and 2007 on the impact of the new IR laws on working families.

2. A new plan endorsed by the ACTU Executive to strategically direct local press, radio and TV advertisements in key marginal Liberal and National Party seats.

3. An 'online mobilisation' strategy using an email list that already has more than 50,000 subscribers -- the majority of whom are supporters from outside the union movement.

4. Thousands of people around the country who have committed to co-ordinate local information and lobbying campaign activities in their electorate for at least the next two years. This aspect of the campaign will target all Coalition MPs and Senators that have voted for the new IR laws with a special focus on key electorates.

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