The Federal Government has delivered the bush its first taste of workplace flexibility, paying regional focus group participants half the amount it gives those in the city.
Howard Government representatives paid Melbourne residents $100 for commenting on TV ads designed to shore up their faltering workplace campaign but slashed the handout to $50 in regional NSW.
Participants said the $20 million ad campaign, designed to promote secret individual contracts, unfair sackings and award stripping, was short on specifics.
"They went down like a lead balloon," one focus group member said of the 12 advertising concepts. "People didn't think they were factual."
Participants in the focus groups were asked to fill out forms, giving their views on Canberra's workplace agenda. They were then subjected to 12 different presentations, via story boards, and asked to comment.
They revealed the feds intend to hammer patriotism, under a theme of "Australia we have an opportunity". And they will continue to run arguments that have been discredited by independent research.
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